Our thoughts
The latest thinking from the Sign Salad team.
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(Re)Filled with Promise:
The rise of household and persona... -
Speaking the Language of Love:
How brands can bring cultur... -
Pampered Pets & Premium Cues:
How brands can capitali... -
Less is more:
No alcohol but plenty of semiotic interest -
Very Peri:
Pantone’s Color of the Year for 2022 through ... -
Star Signs:
How brands can use cultural insight to navigat... -
Metavisual:
How Facebook’s ‘Meta’ logo points to the... -
Lost For Words?:
How Language Analysis can empower you to... -
Owning Up:
Premiumisation in Supermarket Own Brands